Using filters to narrow your results

Filters turn a broad search into a short list of ads worth studying. They are available in Discover (/app/discover), and you can combine as many as you like.

Available filters

Filter	Options
Platform	Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
Status	Active or inactive
Niche	The market or product category
Country	Where the ad was delivered
Format	Image, video, carousel or text
CTA button	For example Shop now, Learn more, Sign up, Order now, Get offer
Launched	Last 24 hours, 7 days, 30 days, 90 days, 6 months, 1 year, or a custom date range
Running days	A minimum and maximum number of days the ad has run
Minimum countries	Only ads delivered in at least this many countries
Language	For example English, German, French, Italian, Spanish
Preview	Only ads with a preview

Advanced filters

These are advanced filters, available on Starter, Pro and Agency. They are not available on the Free plan.

• Language
• Minimum countries
• Maximum running days
• Custom date range
• Domain
• Running longer than 30 days
• Sort by reach

How to filter a search

1. Run a search or choose a preset in Discover.
2. Open the filters and choose the options you need.
3. Review the results, then add or remove filters until the list is focused.
4. Change the sort order if you want to see the results in a different order.

Useful combinations

• Ads that keep running: status active with a minimum number of running days, sorted by longest running.
• New tests in your market: launched in the last 7 days plus your country.
• Video ideas for a niche: a niche, format video and only ads with a preview.
• Direct-response offers: CTA Shop now or Order now with status active.

Bookmark, share and save

Filters live in the page URL, so any filtered search can be bookmarked or shared. To come back to it later, save it as a saved search and find it at /app/saved-searches.

Related

• Search scopes and syntax
• Using search presets
• Sorting search results
• Plans and limits